Product Vision

Methodology

Impact mapping: business success in software development

We had a chance to meet the author of Impact Mapping Gojko Adzic at OCTO Technology. After the interview and Product Owner Survival Camp workshop attendance in London, where Gojko explained us the advantages of this new method, we would like to share with you some ideas about it. What is Impact Mapping? Impact mapping is a visual strategic planning technique that helps teams to align their activities with overall business objectives and make a better decision. Impact Mapping prevents organisations from getting lost while building products and delivering projects by clearly communicating…

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