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Since 2007, OCTO intervenes on problems involving User eXperience as a key element in helping its clients achieve innovative products and applications, useful and usable in tune with the complexity of their business challenges. After our first meeting during USI 2012, we are delighted to welcome the Adaptive Path team for a workshop which will walk you through UX from strategy to practice, promising intesity despite a playful approach.

Jesse James Garrett’s team, Adaptive Path, will give for this workshop UX Essentials ( Programm details – pdf version) entirely dedicated to UX, provided for the first time in France on April the 10th, 11th and 12th !

« After my keynote at USI, I looked forward to working with OCTO again. I am happy we have this opportunity to work together to bring UX thinking to France! »

Jesse James Garrett, Chief Creative Officer, Adaptive Path.

Each day includes fun, hands-on activities designed to build skills and provide a framework that participants can immediately put into practice.

This workshop is led by Adaptive Path practitioners and will examine the key elements that contribute to creating great experiences.

Participants will spend a day immersed in strategy, followed by a day focussed on research, then wrapping it all up with a day devoted to putting those insights into action.

I want to subscribe to the UX Essentials worskhop

This is the END.

We created an iPad app for Keytrade Bank, and we just launched it!, You can download it here.

Please contact us if you what to talk with us about this reference & our expertise!
 

Mixed feelings: happiness because it’s really a major achievement, nostalgia because we really loved building this app and now we are just slightly nervous as we hope users will love to consult their accounts, transfer money and trade using the Keytrade app as much as we enjoyed creating it.

For the banking part, this app allows one to customize accounts (rename accounts, assign pictures to each account), to consult the list of transactions, to transfer money and to visualize the monthly In & Out of an account with clear charts.

With respect to trading, our app offers a heatmap updated in real time with all the markets and all companies (when available from provider) and, of course, buying and selling stocks is possible from within the app. One can also consult the personal portfolio containing an overview of all trades.

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This year, we had the opportunity to go to the Droidcon in London, a great conference about mobility and Android. The two-day event was organized like in 2010: a barcamp the first day, and conferences with great speakers the second one. Main topics were user experience and interface, Android development, mobile apps business and distribution.
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Since 2010, gamification has been a hot topic. Worshiped or hated, everybody talks about it. The subject has been discussed previously on our blog, from both a technical and a marketing point of view (read the articles: I’ll write code that writes code for food and Gamification: let’s play). Friendly reminder for those who have missed it: gamification is the use of game play mechanics for non-game applications. Its implementation results in increased loyalty and engagement from the users. In France we start talking about it but initiatives are scarce. The first one to cross my mind is MobExplore, which is generally described as “The French SCVNGR”. They both are mobile applications enabling to create scavengers or other types of games and challenges at specific places.

To understand what is really happening in the gamification’s world, we have to take a look on the American side and focus on the speakers, the providers and the skeptics.

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This year, all the sessions of the main conference room (and thus all the keynotes) will be broadcasted in live on the website now !

You’ll have the choice to watch the sessions translated or not.

Please find below all the USI sessions that you can watch in live or not today and tomorrow:

June 28th:

• Simon Sinek’s Keynote
• The birth of a word, Deb Roy
• Military operations of the 21st century. Battle field digitisation, Henri Bentegeat
• Is our history written in advance? Feedback on the impact of demography on our society? Pierre Sabatier
• Ray Kurzweil’s Keynote
• Alexandre Dayon’s Keynote
• The end of relational data bases? Olivier Mallassi
• Juridic aspects of the Cloud Computing : learning to browse in safety, Benjamin May
• What kind of mobile strategy for companies? Jean-François Grang et Olivier Martin
• LinkedIn, Yassine Hinnach
• Wolfgang Von Rüden’s Keynote

June 29th:

• Michel Serres’s Keynote
• Beyond the “generation Y”, cutural diversity and its opportunities for companies, Benjamin Chaminade
• Is the scientific labour organization of the industrial era, applicable to the digital era? Vincent Lextrait
• André Compte-Sponville’s Keynote
• Stephen David’s Keynote
• Brain-computer interfaces, Dr Geoffrey Mackellar
• Connecting all the objects? Why? rafi Haladjan
• Pattie Maes’s Keynote

Live USI

Octo will be attending the ScalaDays this year !

The ScalaDays is the main conference of the Scala language. Scala is a multi-paradigm programming language that runs on the JVM (wikipedia).

On this occasion, Rémy-Christophe Schermesser will present a lecture on the comparison between the Ruby and Scala. A summary of the conference is available here.

A revolution is occurring in the Marketing’s world! Today consumers are in control. Inbound Marketing is beating up the traditional Marketing methods aka Outbound Marketing. Join the movement! (more…)

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In three years, USI has become the reference conference for « geeks » and « bosses » wishing to create Information Technologies that transform our society and our organizations.

During the first editions, we had the great honor to welcome important persons such as Neil Armstrong, Eliyahu Goldratt, Juan Enriquez, Neal Ford, Chris Anderson, Martin Fowler… and many actors of our professions coming from Google, Microsoft, SAP, Mozilla,…

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